Judy Moore - Barrett Sotheby's International Realty



Posted by Judy Moore on 3/17/2019

How a home seller engages buyers is key. If a seller allocates the necessary time and resources to connect with buyers, he or she can boost the likelihood of enjoying a successful property selling experience.

Now, let's take a look at three tips to help you engage buyers and speed up the house selling journey.

1. Create an Effective Home Listing

An effective home listing can make a world of difference for any seller, at any time. Because if you can provide buyers with plenty of details about your home in your listing, you could make it easy for buyers to understand your house's full potential.

Typically, it is a good idea to write a clear, concise and simple-to-understand home listing. You should include accurate information about your home in your listing, and you should avoid stretching the truth.

You also may want to incorporate high-resolution images of your home into your listing. That way, homebuyers will know what to expect when they view your house in-person.

2. Upgrade Your Home's Curb Appeal

If your house boasts amazing curb appeal, buyers may be instantly attracted to your residence. And as a result, you may receive many buyer requests to view your house as soon as your residence becomes available.

To improve your house's curb appeal, you should mow the lawn, trim the hedges and perform other lawn care tasks. In addition, you should fix any cracked or chipped home siding.

You may want to hire lawn care and home improvement professionals, too. With these professionals at your side, you can quickly bolster your house's curb appeal.

3. Remover Clutter

If your home is filled with antiques, paintings and various knick-knacks, you may want to remove these items for the time being. In fact, if you have a clutter-free residence, buyers may fall in love with your house as soon as they walk through the front door.

Oftentimes, it helps to rent a storage unit before you list your home. If you have a storage unit, you can keep assorted personal belongings safe while you try to sell your house.

For those who want to eliminate excess items, you can list these items online or host a yard sale. You may want to consider donating any unwanted items to a charity or giving them to family members or friends as well.

Lastly, as you get set to add your house to the real estate market, it may be beneficial to hire a real estate agent. This housing market professional knows what it takes to engage buyers. Thus, if you are searching for help as you craft a home listing, a real estate agent is happy to assist you. On the other hand, if you have any concerns or questions as you navigate the home selling journey, a real estate agent can instantly respond to them.

Engage buyers throughout the home selling journey use the aforementioned tips, and you could reap the benefits of a fast, profitable house selling experience.




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Posted by Judy Moore on 3/10/2019

Although your real estate agent will do the lion's share of the work involved in selling your home, there are several things you, the homeowner, can do to help move things along.

By making sure your home is always ready to be shown at a moments notice to prospective buyers, you will be helping to "tip the scales" in the direction of a faster sale. Since making a great first impression is crucial to the sales process, it's important that your home always looks its best -- both inside and out. Here are a few tips to keep in mind when you decide to put your home on the market.

Order versus chaos: Every time your real estate agent sets up a showing of your house, it's an opportunity to attract and engage potential buyers. When your house and property look organized, clean, and well cared for, it sends a series of positive messages to prospects.

Admittedly, it can be a little bit of a hassle to keep your house looking (and smelling) immaculate all the time, but doing so can definitely work in your favor when it comes to making a great impression and getting your house sold faster.

To the extent that it's possible, try to eliminate or significantly reduce anything that could be described as "clutter." Clutter can include anything from excessive furniture and wall hangings to knick-knacks on your shelves and too many containers on kitchen countertops.

The ultimate effect you want to achieve is one of spaciousness, tastefulness, and organization. Anything which detracts from those desirable qualities could potentially work against you. As the classic 1980s TV commercial for a well-known dandruff shampoo reminds us: "You never get a second chance to make a first impression!"

Remember curb appeal: Actually the real first impression happens before prospective buyers even enter your home or step on your property. In many cases, it occurs before they even get out of their cars!

Making sure your house and property look as impeccable as possible from the street can help attract potential buyers and put them in a more receptive state of mind. Maintaining a manicured, clutter-free lawn, highlighted by a few splashes of floral color, can be an effective way to create eye-appeal and make a positive first impression.

One thing home sellers are either unaware of or forget about is the fact that prospective buyers sometimes do a preliminary "drive by" before picking up the phone and calling your (or their) real estate agent to schedule a showing. If they do not like what they see from their car, they probably are not going to take the next step and arrange a full tour of your home.

When you come to the realization that every person who drives by or visits your home is a potential buyer, you'll be more motivated to take care of the many details that either attract of send away prospective buyers.





Posted by Judy Moore on 3/3/2019

While it's not always possible for conditions to be "perfect" when a real estate agent is showing a home for sale, things usually go more smoothly when homeowners are not present.

There are several reasons for this, including the fact that the family's presence at a real estate showing may make the prospect feel self conscious and uncomfortable.

Among other things, the potential buyer may feel like they're intruding and being an imposition. Some buyers also find it harder to concentrate on the many details they need to focus on to evaluate the home.

The ideal scenario happens when house hunters are able to picture themselves as the future owners of your home -- perhaps imagining what it would feel like to cook dinner in your kitchen, entertain guests in your living room, and relax on the back porch. However, when you and your family are there, it makes it more difficult for them to conjure up those images in their mind. So, to the extent that it's possible, it's often a good idea to take the kids out for ice cream or go on a short trip to the mall when a showing of your home is scheduled.

Granted, it may be a little inconvenient -- especially if the visit was set up at the last minute -- but you don't want to unintentionally dissuade someone from making an offer on your house. You never know what might "upset the apple cart!" There's a lot at stake and every prospect is a potential buyer.

Ideally, prospects should feel unpressured, unhurried, and free to express their opinions about what they're seeing. If they feel like they have to weigh their words carefully and be discreet about every reaction, then their discomfort may spill over into their feelings about the house, itself. Since buying a home is often an emotional decision, any negative feelings in the prospect could potentially derail the chances of a purchase offer being made.

Real estate agents not only serve as knowledgeable "tour guides" and objective sources of information for house hunters, but they're also there to accentuate the positive and minimize the negative aspects of a property. One of their main objectives is to put prospects at ease and help them appreciate all the desirable aspects of your home.

There are dozens of details, property features, unique attributes, and flaws that potential buyers are trying to assimilate and remember, so the fewer distractions there are, the better! That's why it makes sense to keep the atmosphere as uncomplicated as possible. It can be a bit of a delicate balance for real estate agents to maintain, but most have the training, experience, and finesse to keep things on an even keel and moving forward!





Posted by Judy Moore on 3/1/2019

Welcome to this coveted neighborhood with bike path in Saddle Club Estates! Stroll to Lexington Center restaurants & shops from this cherished, lovingly maintained Colonial w/spacious rooms on a private 30,000+ SF lot. Enjoy remodeled kitchen w/granite covered counters & peninsula, SS appliances, breakfast area w/access to patio, built-in desk, 1st floor laundry. Generous family room w/wall of built-ins, propane gas FP, outdoor access. Step down living room w/access to lovely backyard patio & grounds w/heated in ground pool, bath, bath house. 4 bedrooms on the second level include a spacious step-down master suite w/bath. Even more fun in lower level play room w/fireplace & bath. Recent improvements: replacement windows, new stove & refrigerator, exterior painted, new retractable pool cover (never installed.) Amenities: Alarm, sprinklers, CA, whole house fan. Note: There appears to be hardwood floors under the wall to wall carpet in living room, family room and all bedrooms.

More Info on this Property | New Listing Alerts





Posted by Judy Moore on 2/24/2019

If you're selling your home mostly as is, with carpet that's a few years old, you'll need to give it a complete and thorough cleaning before you show the home. Even if you recently installed new carpet, you may have had to continue living in the house with your pets before you put your home on the market.

Carpet.

Don't skimp on the carpet cleaning. A basic vacuum job is not going to be enough to remove any pet hair or dander tracked around by your dogs or cats. Hiring a carpet cleaning service will save you time but will require more of a monetary investment. If you want to clean the carpet yourself be very thorough and detail oriented.

First, make sure your vacuum is emptied and cleaned to remove any hair or dander inside. Vacuum all the large areas of the carpet before moving on to the edges around your baseboard. Move slowly around the baseboard with a narrow hose attachment and look closely to make sure you're removing all debris (especially stray kitty litter!). If you have multiple pets or full-time indoor pets, you will likely need to go over your carpets 2-3 times to completely remove hair from all the fibers. Don't take a shortcut, take the time to prepare the carpet for cleaning thoroughly.

Second, rent a carpet cleaner from your local hardware store or grocery store. In most cities carpet cleaners are readily available at large grocery and hardware chains for a daily rental fee. Rental companies typically provide the cleaning chemicals for purchase along with the rental. Consider purchasing a spot-treatment compound as well. When you start moving furniture you might find some unknown stains you'll need to remove. Spend the few extra dollars to rent the machine the night before you want to clean so you can start on your carpet early the next day.

Third, starting top down (if you have a multi-story home or unit) clear out furniture as much as possible from the initial rooms you want to clean. Be aware that the carpet will need time to dry so this project will take multiple days, depending on your home size. When working in bedrooms start early in the day to allow ample drying time so you can replace beds in each room and get a good night's sleep for the second day of cleaning. Before you start in with the machine check the carpet thoroughly for stains and apply the stain treatment before you clean the entire carpet, this will allow the chemicals time to penetrate the fibers and lift the stain for the best possible results. Once you treat the stains (following the directions on the chemical you purchased), begin carefully going over the carpet one row at a time. Make sure you overlap your rows and always move the machine in the same direction.

It will be difficult to see results before the carpet dries, but you should be able to gauge stain removal when the carpets are about 50% dry. Check the stains you treated and see if you need to apply a second treatment to minimize them further. If you expect your buyer to replace the carpet, it may not seem worth it to spend additional time on one stain. Even if they plan to renovate, many buyers have a difficult time imagining changes to their space without imagining themselves in it. A clean canvas can make the difference to whether or not someone sees themselves in your home.

Lastly, check your carpets for any areas that your pet (cat) has scratched up. If needed, trim a handful of fibers from an area of carpet that is unlikely to be seen such as the back of a bedroom closet. Trim the knap carefully, so you're only taking the top of the fiber and not creating a bald spot in a new place. Then take the trimmed strands and attached them to the damaged area with a hot-melt glue until you've covered all the scratches.

With fresh flooring, beautiful carpet and a clean canvas of walls and doors your home is ready for show. One last tip! If at all possible remove your pets from the house before you have prospective buyers over. While an animal in the yard is okay, the presence of animals inside may cause your buyers to worry about damage even if you have made the necessary repairs. Ask a friend or neighbor to house your cats and indoor pets during the open house, so you have the opportunity to best show off your home.




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